When working as a freelance translator, it is essential to search for new and creative ways to market yourself. Clearly, to sustain itself, your own business will need a steady revenue stream, and the only way to guarantee continued success is to consistently acquire new clients. Therefore, when marketing yourself to new clients, remember these more »

5 Top Tips to become a Happier Freelance Translator Working as a freelance translator may appear to be very enticing for an outside observer. Certainly it can be a great opportunity to readdress the work/life balance, and being able to be your own boss is obviously a massive perk. However, while many enjoy the benefits more »

Top Gear India Special criticised for “Lacking Cultural Sensitivity” Browsing the BBC website this morning, I came across a story that certainly piqued my interest. It wasn’t just that I was surprised to see another news story about Jeremy Clarkson’s controversial antics, but I couldn’t help but think that the manner of these complaints have more »

The Critical Importance of a Translator’s Continuous Education in the Digital Age Continuously learning and improving is the only way to remain relevant and accurate in the ever evolving language translation industry. This is the salient point made by Geoffrey Samuelson- Brown in his book entitled “Practical Guide for Translators”. It is interesting to note more »

With Christmas fast approaching, many of us will be spending the upcoming weekends frantically negotiating crowded shopping centers in an attempt to purchase Christmas presents for our nearest and dearest. I do love the festive period, but no amount of mulled wine, Quality Street, and re-runs of Only Fools and Horses can ease the frustration more »

When Manchester United visited Anfield on October 15th for their eagerly awaited Premier League clash with Liverpool, many expected a tense and thrilling affair. Although this slow-burning match was captivating throughout the 90 minutes, the post-match reaction primarily focused on allegations of racism made by Patrice Evra. Instead of talking about the events on the field, more »

Global business is tough to manage. One part that needs careful consideration is the localisation of marketing, promotional, and brand-related content. This is because different regions use different languages, and have different cultural references and social conventions. This ensures that advertising copy that may have been a success in one country may be a disaster more »

To cater for our ever increasing members of staff, TranslateMedia has just relocated to a swanky, third-floor office. Although we are still situated in the same building, our new vantage point means that we get a quite lovely view of the neighbouring Shepherd’s Bush area. Last Friday we started the laborious process of moving all more »

As the Internet is making global markets more accessible for growing firms, the need for skilled localization managers is becoming increasingly paramount. With direct translations, particularly for marketing copy, not able to convey the exact thought and meaning behind the original message, leading firms have started to rely on creative translations for their localized campaigns. more »

Ever wished to learn a second language? With the increasing importance of global markets, and growing influence of economic powerhouses such as China, there has never been a greater motivation to invest the time into learning a foreign tongue. Yet, learning a new language is not easy, as it require a large amount of time more »