We implemented neural machine translation in place of statistical machine translation in 2018. This is what we learned during that process.
Read MoreThe translation of financial communications and policies presents a huge challenge for companies and policymakers in an industry that is constantly evolving.
Read MoreNowhere is the language obstacle more pervasive than in the legal profession where documents in any language could be relevant to a legal matter.
Read MoreThe U.S. Department of Health and Human Services proposes to change section 1557 of the Affordable Care Act to improve language access.
Read MoreAn analysis of the adjectives and abstract nouns used by the top 10 luxury brands to describe themselves and their products.
Read MoreEthnography is the study of describing the social life of humans. Ethnographic studies aim to produce a detailed description of everyday life.
Read MoreStudies have shown that the complexities of a person's culture play a huge part in their purchasing decisions in both Western and Asian markets.
Read MoreIf you want to successfully grow your brand internationally, you'll need to add language tech to your marketing tech. Here's how!
Read MoreCultural Sensitivity allows marketers to be aware of local cultural nuances in order to develop appropriate messaging that engages their target audience.
Read MoreTo adapt the eCommerce experience for global customers, transcreation, cultural sensitivity, and visual images should be core priorities.
Read MoreIf you want your brand to reach global audiences with less in-house friction or complexity, you'll need to adapt to a Localization-first OP.
Read MoreAlthough law firms aren’t universally quick to adopt new technologies, most are at least aware that legal technology is changing their industry.
Read MoreAlthough the legal sector is notoriously reluctant to absorb new technologies, it seems that artificial intelligence is highly likely to cause disruption.
Read MoreGlobal law firms are increasingly using content marketing – particularly blogging – to demonstrate their expertise and raise their organisational profiles.
Read MoreIn order to improve scientific innovation, language inclusivity is now being encouraged by the scientific community when publishing new research papers.
Read MoreWe put together a list of 7 common factors to consider before you approach a language service provider to translate your website.
Read MoreText Expansion occurs when you translate content from one language to another and the translated text appears longer than the source text.
Read MoreWith voice search continuing to grow in popularity we unpack how you can adapt your voice search strategy for multiple languages.
Read MoreCamping has become the new travel trend in China for young Chinese travellers and many overseas outdoor brands are eyeing the Chinese market.
Read MoreSportswear seems to be booming in spite of the recent pandemic. Particularly apparel aimed at home workouts, cycling and running.
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