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The Year of the Horse has official ended – ushering in the Year of the Goat according to Chinese astrology.

We've already seen the rise of cheap mobile handsets. Now there's talk of low-cost gaming consoles for emerging markets. But is this the right strategy for gaming companies?

The modern world is seeing a remarkable resurgence of a form of organization thought to have become extinct – the State-owned enterprise.

Will drone technology take off for ecommerce or will new legislation shoot them out of the sky?

Why consumer preference for cash on delivery is holding back global ecommerce.

Brazil has implemented new legislation that could be impossible for some US firms operating in Brazil to implement without violating their domestic laws.

These days, Hollywood is very much in third place when it comes to churning out movie titles.

Religion has embraced the internet, bringing religion outside the confines or church and into the pockets of followers via their mobile devices.

What can anthropology lend to businesses that are expanding their operations globally?

Prevailing wisdom states that 70-80% of the web’s content is in English but the linguistic breakdown of the internet is surprisingly hard to verify.

There’s strong argument for incorporating video content into your marketing strategy, but video presents some huge challenges in terms of translation and localization.

As the world moves further into the digital age, and consumers require unique, personalized experiences, small companies are likely to increasingly challenge larger organizations.

Theories of cultural anthropology may have some real bearing on how different cultures respond to web design.

One measure of how well you’ve infiltrated your brand into a local culture is how successfully you can align it with a local holiday.

Consumers show a strong bias towards localized online services and avoid English-language websites when English is not their native tongue.

Millennials make up 24% of the US population. So brands need to consider this increasingly important group in their marketing strategies.

Marketing and music go hand in hand. Pop stars are now global icons, worshiped by millions of people worldwide and brands increasingly use their music to reach their target audiences.

As growth in developed countries slows, businesses are advised to look abroad for expansion opportunities.

A comedic element can make all the difference between a successful campaign and a really successful campaign, so it’s worth the extra effort.

Investors and economic commentators desperately want to find ‘The Next China’ or ‘The Next India’ and reap the rewards that come with it.