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Handwriting ‘Accents’: How We Write Reveals Our Cultural Identity

Handwriting ‘Accents’: How We Write Reveals Our Cultural Identity

The way we form our letters can often help identify our culture of origin, and even our mother tongue.

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How to Negotiate Between Cultures with Different Cultural Values

How to Negotiate Between Cultures with Different Cultural Values

Cultural values tend to determine our core beliefs. They dictate what we think is right and wrong, socially acceptable or unacceptable.

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The Impact of a ‘Brexit’ on Language

The Impact of a ‘Brexit’ on Language

If Britain votes in favour of leaving Europe, the result is likely to have a high impact both in the UK and across the EU as a whole.

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Coping with Culture Shock: The Five Stages

Coping with Culture Shock: The Five Stages

Culture shock is something that tends to be joked about but it’s a real phenomenon and one that can have a deep impact on people suffering from it.

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The Challenge of Disproportionate Language Representation Online

The Challenge of Disproportionate Language Representation Online

The Internet is humanity’s biggest ever repository of information but over 4 billion people have yet to access this colossal global resource.

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Naming Conventions Around the World

Naming Conventions Around the World

How people introduce themselves, expect to be introduced, and the number of parts their name consists of varies around the world.

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Opportunities in the Brazilian Economy

Opportunities in the Brazilian Economy

Following some recent tough economic times, Brazil has come to be seen as a high-risk market for investors.

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The Disruptive Effect of Chinese New Year

The Disruptive Effect of Chinese New Year

If you’re doing any business in Asia, you can’t fail to be aware of Chinese New Year which is being celebrated on the 8th February.

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Legal Considerations of Chinese Joint Ventures

Legal Considerations of Chinese Joint Ventures

Doing business in China is notoriously difficult and as a result, many western multi-nationals opt for a joint venture with a local Chinese company.

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The Battle for India’s eCommerce Market

The Battle for India’s eCommerce Market

It’s perhaps no wonder that major vendors are battling to dominate Indian eCommerce: this market could be worth $60 billion by 2020.

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Practical Cultural Advice for Doing Business Abroad

Practical Cultural Advice for Doing Business Abroad

In many places around the world it’s important to exchange pleasantries before getting down to business.

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The Art of the Meeting

The Art of the Meeting

Some new and innovative ways that modern organisations are using to make this time count and stop meetings becoming an obstacle to productivity

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How the World Saves Its Money

How the World Saves Its Money

It’s long been known that Americans don’t tend to be savers – especially compared to other nations such as China where around 30% of household income is saved.

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How Are Africa’s Wealthy Consumers Spending Their Money?

How Are Africa’s Wealthy Consumers Spending Their Money?

Thanks to a number of factors, including an oil boom in Angola and greater stability in the Ivory Coast, the number of dollar millionaires in the African continent is rising rapidly.

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How Shanghai Disneyland Fits Disney’s Global Strategy

How Shanghai Disneyland Fits Disney’s Global Strategy

Chinese consumers, or more specifically their newfound disposable spending power, are a serious target for the film and entertainment industry now scrambling to meet their desires.

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The Meaning of a Smile In Different Cultures

The Meaning of a Smile In Different Cultures

In some parts of the world, such as America, smiling is much more common than in less emotionally expressive countries such as Japan.

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How Different Cultures Celebrate Easter

How Different Cultures Celebrate Easter

Not only is Easter the end of the winter, it is also the end of Lent, traditionally a time of fasting in the Christian calendar.

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Colour and Culture: Similarities and Differences

Colour and Culture: Similarities and Differences

Different cultures make their own associations with colour. But don’t be fooled into thinking colours are perceived completely differently in every culture.

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Rational vs. Emotive Marketing – Which Is Best for Global Audiences?

Rational vs. Emotive Marketing – Which Is Best for Global Audiences?

Any brand wishing to attempt an emotional connection with its audience via advertising needs a very good understand of cultural motivations if it has any chance of success.

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Corporate Culture Shock: Working in China

Corporate Culture Shock: Working in China

As Chinese companies become leading players on the global stage, an increasing number of European and American citizens are being employed at Chinese firms.

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