05 Sep 2016

China’s New Rules on Internet Advertising

Almost overnight, China has gone from one of the least regulated to one of the world’s most regulated markets for online advertising. The new approach has repercussions for any brand that’s currently advertising on the PRC’s media landscape. It’s also […]

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15 Jul 2016

TranslateMedia Releases Localisation Extension for Magento

Setting up, managing and maintaining a global eCommerce store in Magento just got a lot easier! TranslateMedia has developed an extension for Magento that allows you to send content for translation from the Magento admin panel directly to our translation […]

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04 Apr 2016

The Importance of Localised User Reviews

If your business is planning on entering a new market, one of the best things you can do to gain trust and build credibility is to get local users to provide reviews of your product or service. There’s a strong […]

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22 Mar 2016

Using Google Analytics to Identify Overseas Opportunities

Google Analytics is a powerful freemium tool to analyse and report on your website traffic and a hugely valuable source of data for businesses thinking of expanding their operations into new markets. Google Analytics is the most popular web analytics tool. According to […]

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03 Mar 2016

Consumer Protection & eCommerce Growth in Brazil

With 200 million inhabitants and online retail growth of over 15% in 2015, Brazil offers huge potential for eCommerce vendors. But is tight consumer protection limiting inward investment and constraining growth? It’s already the world’s second fastest growing online market, […]

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01 Mar 2016

TranslateMedia Sponsors Fashion Without Borders

TranslateMedia is pleased to announce it is sponsoring Pentagon’s Fashion Without Borders event on the 23rd March 2016. Expanding your business into new markets and selling products internationally is tricky. Not only do language barriers present huge challenges but you […]

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24 Feb 2016

Selling to Local Businesses in Emerging Markets

In many emerging markets the retail sector is dominated by a vast number of small, independent shops, in a single location sometimes known as ‘mom and pop’ stores because they are usually family-owned businesses. This is particularly the case in […]

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22 Feb 2016

Guide to Wholesale Buying on Alibaba

Many businesses are waking up to the concept of buying from overseas marketplaces in order to save money on wholesale or custom-made items. But buying via these platforms is rather different from buying from a consumer marketplace such as eBay […]

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16 Feb 2016

Buying into Brand Britain: Global Opportunities for UK Exporters

Britain has a reputation for quality manufacturing and goods made in Britain are not only considered to be desirable across much of the world but the ‘made in Britain’ label also commands a premium in many markets. For wealthy and […]

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08 Feb 2016

Building Exceptional Fashion Technology Platforms

Technology in fashion has now gone beyond mere novelty and is now a significant differentiator and major driver of brand-consumer interactions. For brands in this highly competitive industry, ‘FashTech’ is offering opportunities to differentiate themselves in ways that consumers value. […]

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