01 Dec 2016

How the Cosmetics Industry Embraced Technology

According to Allied Market Research, the cosmetics market is expected to reach $390.07 Billion, Globally, by 2020. With its ability to reinvent itself using emerging technology and an array of entry price point products in its arsenal, it’s beaten the […]

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25 Nov 2016

Should Luxury Brands Get Involved in Cyber Monday?

Discounting compromises exclusivity. That’s why it’s difficult for luxury brands to decide how to participate in seasonal sales events such as Cyber Monday. It’s common for retailers to lure customers with tempting offers at this time of the year in […]

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23 Nov 2016

The State of eCommerce Localisation 2016 Report

Practicology & TranslateMedia release research identifying localisation opportunities for global online retailers. “The retail industry is still in the early stages of defining strategies for localisation.” Cross-border eCommerce has always been a major challenge for brands and retailers. This report […]

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21 Nov 2016

Things We Can All Learn from the Travel Industry

The travel industry has long been at the forefront of technology adoption. Some of the most successful businesses to survive the dotcom bubble of the early 2000s were travel companies – notably Expedia, lastminute.com and priceline.com – all of which […]

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17 Nov 2016

Is Black Friday Actually Profitable for Retailers?

Each year the Black Friday shopping event dominates the news and breaks new sales records. But does this annual consumer frenzy really benefit retailers? With savvy shoppers expecting huge discounts, and retailers facing massive logistical challenges for fulfilling orders, is […]

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08 Nov 2016

Why Branding is Critical to Singles’ Day

It’s the retail event that seemingly came out of nowhere: a day that encourages China’s singletons to buy themselves something nice. On 11/11 – a date selected because it contains the most number ones representing a lone individual – Chinese retailers […]

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31 Oct 2016

A Look at India’s Startup Scene

It’s thought that India has the world’s third largest start-up scene, beaten only by the US and UK in terms of the number of ventures. After a frenzied 2015 with many overhyped and overpriced investments, the market seems to be […]

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26 Oct 2016

How Will Emerging Markets Respond to the Rental Wardrobe Phenomenon?

A few weeks ago, we looked at the phenomenon of the rental wardrobe – a consumer trend that enables you to borrow rather than buy your clothes. Sites such as Chic by Choice, The Black Tux, Borrowing Magnolia and Mine […]

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13 Oct 2016

What Next for Athleisure?

Athleisure describes the trend for wearing your workoutwear all day – taking yoga leggings around town, or wearing trainers in the boardroom. But this isn’t about wearing scruffy old jogging bottoms on the school run – athleisure is about wearing […]

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05 Sep 2016

China’s New Rules on Internet Advertising

Almost overnight, China has gone from one of the least regulated to one of the world’s most regulated markets for online advertising. The new approach has repercussions for any brand that’s currently advertising on the PRC’s media landscape. It’s also […]

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