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Meet The Chatbots That Are Changing Our Everyday Lives

Meet The Chatbots That Are Changing Our Everyday Lives

In 2003, Computer Science student Jiyou Jia conducted a study to discover if a chatbot could aid in the teaching of foreign languages.

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The Technology Behind Fortune Global 500 Companies

The Technology Behind Fortune Global 500 Companies

We've analysed the websites of companies in the Global Fortune 500 to investigate which technologies are being used to power their online presence.

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Tools to Help You Build a Business Case for Going Global

Tools to Help You Build a Business Case for Going Global

If you’re trying to build a business case for going global, there are a number of tools that can build a business case for international expansion.

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Quality Standards in Translation

Quality Standards in Translation

It’s difficult to assess the quality of translated material – after all – you’re probably bringing in a translator because you don’t speak the target language.

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Are You Addressing Your Audience Correctly?

Are You Addressing Your Audience Correctly?

Many cultures have specific linguistic rules on how you speak to people and whether you can use formal or informal phrasing in different situations.

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How Zara is Tackling India and China

How Zara is Tackling India and China

Zara has been described as “the most innovative and devastating retailer in the world”. How is it managing its international expansion into India & China?

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Extreme Segmentation: How Big Data is Transforming Retail

Extreme Segmentation: How Big Data is Transforming Retail

Retailers are making use of complex algorithms that help them identify patterns in consumer spending and associated behaviour in order to increase sales.

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Effective Multilingual E-discovery

Effective Multilingual E-discovery

Nowhere is the language obstacle more pervasive than in the legal profession where documents in any language could be relevant to a legal matter.

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Adwords Expanded Text Ads & Double-Byte Languages

Adwords Expanded Text Ads & Double-Byte Languages

AdWords now supports the creation of both expanded text ads and standard text ads in both the new and previous versions of AdWords.

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Handwriting ‘Accents’: How We Write Reveals Our Cultural Identity

Handwriting ‘Accents’: How We Write Reveals Our Cultural Identity

The way we form our letters can often help identify our culture of origin, and even our mother tongue.

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How German Banks Are Erecting Language Barriers

How German Banks Are Erecting Language Barriers

Nearly all of the German banks that are under ECB watchdog supervision insist on communicating in their own language.

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Easy Website Localisation with Drupal & TranslateMedia

Easy Website Localisation with Drupal & TranslateMedia

TranslateMedia has just released a module to integrate Drupal with its state-of-the-art translation workflow management system, STREAM.

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The Future of Chinese Fashion

The Future of Chinese Fashion

China’s demand for fashion and accessories is expected to continue to expand and become increasingly sophisticated in the future.

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How Tone of Voice Can Help Fashion Brands Compete

How Tone of Voice Can Help Fashion Brands Compete

By leveraging tone of voice effectively, brands that occupy a very similar market position are able to carve out an identifiable niche for themselves.

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TranslateMedia Releases Localisation Extension for Magento

TranslateMedia Releases Localisation Extension for Magento

Setting up, managing and maintaining a global eCommerce store in Magento just got a lot easier with TranslateMedia's localisation management extension.

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Why English People Should Stop Learning French

Why English People Should Stop Learning French

From an economic perspective, it isn’t all that beneficial to learn French and there are other languages likely to be more useful for working life.

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How Trump’s Use of Language Is Key to His Success

How Trump’s Use of Language Is Key to His Success

Amongst the candidates, Trump’s speeches used the lowest average number of words per sentence, syllables per word and number of characters per word.

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How Language Provides Insights into Culture

How Language Provides Insights into Culture

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Social Collaboration: An Emerging Trend in eCommerce

Social Collaboration: An Emerging Trend in eCommerce

It’s looking likely that online shopping is going to become more collaborative in the West as well as the East.

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Opportunities and Costs of an Ageing Global Population

Opportunities and Costs of an Ageing Global Population

Many world economies are seeing demographic changes that are likely to impact on their economic futures.

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