Product Descriptions

Translate one or all of your products at the click of a button

The best product descriptions address your ideal customer directly and personally and rely on communicating the benefits of your product to them rather than focusing on features. But, customers in different regions display radically different behaviour so a standard translation service is likely to result in product descriptions that fail to entice users to buy.

The terms used by your international customers to find your products are likely to be different from the terms used by customers in your domestic market and therefore, the translated content will need to be adapted if it’s to be successful.

As part of our onboarding process, we will work with your marketing team to develop buyer personas for each of your product categories in order to select the most appropriate linguists for your project and to develop in-depth knowledge of your brand, products and target audience.

We’ll then build a bespoke glossary for your content to ensure that the translated content is consistent, accurate and of a high standard, regardless of the number of linguists actively working on the project.

And to improve efficiency and reduce costs and time to market – we can integrate your eCommerce platform to our translation management system, STREAM, to allow you to send products directly to us from your site admin panel without the need for time-consuming and error prone copying and pasting or email communication.

More than just translation...

TranscreationCreative translation service

We can adapt the translations of your product descriptions and editorial to ensure that your brand message is conveyed without the loss of style, tone or context regardless of the country, region or language you're targeting.

CopywritingCreative copywriting services

We help global eCommerce retailers find their distinctive voice and share their brand story with audiences around the world through exceptional, persuasive copywriting in over 90 different languages.

Website LocalisationLocalisation & CMS integration

We provide an API and out-of-the-box integration capabilities for all of the most popular eCommerce platforms – increasing efficiency and reducing the time and cost of your website localisation project.

Search MarketingInternational SEO & PPC

From technical audits to keyword research and PPC ad copywriting – we offer a full range of search marketing services that will ensure that your site is visible on the most popular search engines in your target region.

Social MediaMonitoring, measurement & management

We offer a range of social media monitoring, measurement and management services to ensure that our clients can reach new audiences and understand what their customers are saying in different markets.

Cultural ConsultancyBrand and cultural sensitivity checking

To increase the chances of success in international markets, we offer a range of cultural consultancy services which we adapt to suit your specific needs and the preferences of the audience you intend to target.

Integrated with

Why our clients choose us


By including quality management as a core aspect of our technology and workflow – we can provide the highest quality professional translations for your project, regardless of the target audience, language, territory or culture.


Efficient processes, consistent translations, and cost and process transparency — we can connect with a range of content management systems, eCommerce platforms and development frameworks.


We will provide you with a dedicated account manager who will work with your team of project managers to select the best linguists with specific expertise in your business sector to handle your translation projects.

We help businesses communicate globally

Need help with your global brand, retail, digital or legal communications?

Contact us

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