Website Localisation

Professional eCommerce website localisation service

Only 18% of online Europeans stated that they would purchase goods and services in a foreign language. However, simply translating your content into your customer’s native language is not enough to achieve success in global markets.

You need to ensure that your site is localised for audiences in your target market and optimised for the most popular search engines in your target region.

On top of this, you need to ensure that you use the right domain name and structure, display pricing in the local currency and adapt your sizes, weights and other measurements and offering the preferred local payment methods to suit local audiences.

Furthermore, if you’re a luxury or heritage brand, you may need to balance your localisation approach with the need for customers to recognise the history and provenance of your products by localising certain aspects of your eCommerce website while preserving others in the source language – a process known as selective localisation.

We can help you address all of these issues to ensure that you can maximise your global reach while delivering ROI from your eCommerce website localisation project. We’ll select the most appropriate team of professionals for your website localisation project while ensuring we have the cultural knowledge and expertise to engage with your target audience – regardless of their region, culture or language.

More than just translation...

TranscreationCreative translation service

We can adapt the translations of your product descriptions and editorial to ensure that your brand message is conveyed without the loss of style, tone or context regardless of the country, region or language you're targeting.

CopywritingCreative copywriting services

We help global eCommerce retailers find their distinctive voice and share their brand story with audiences around the world through exceptional, persuasive copywriting in over 90 different languages.

Website LocalisationLocalisation & CMS integration

We provide an API and out-of-the-box integration capabilities for all of the most popular eCommerce platforms – increasing efficiency and reducing the time and cost of your website localisation project.


Search MarketingInternational SEO & PPC

From technical audits to keyword research and PPC ad copywriting – we offer a full range of search marketing services that will ensure that your site is visible on the most popular search engines in your target region.

Social MediaMonitoring, measurement & management

We offer a range of social media monitoring, measurement and management services to ensure that our clients can reach new audiences and understand what their customers are saying in different markets.

Cultural ConsultancyBrand and cultural sensitivity checking

To increase the chances of success in international markets, we offer a range of cultural consultancy services which we adapt to suit your specific needs and the preferences of the audience you intend to target.


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Why our clients choose us

QUALITY

By including quality management as a core aspect of our technology and workflow – we can provide the highest quality professional translations for your project, regardless of the target audience, language, territory or culture.

TECHNOLOGY

Efficient processes, consistent translations, and cost and process transparency — we can connect with a range of content management systems, eCommerce platforms and development frameworks.

SERVICE

We will provide you with a dedicated account manager who will work with your team of project managers to select the best linguists with specific expertise in your business sector to handle your translation projects.

We help brands & retailers expand internationally

Need help with your global marketing communications?

Contact us Get a quote

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