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Understanding Group Buying in International Markets

Understanding Group Buying in International Markets

Group buying is becoming an increasingly popular option for savvy online consumers. But how do you approach group buying as a strategy to enter new markets?

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9 Key Factors to Consider When Localising Your Website for International Markets

9 Key Factors to Consider When Localising Your Website for International Markets

From cultural sensitivity to SEO, we take a deep dive into 9 key factors you need to consider to effectively localise your website for international markets

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Why Lockdown Could Prolong the Lives of Minority Languages

Why Lockdown Could Prolong the Lives of Minority Languages

With lockdown measures being enforced around the world, could COVID-19 help ease the continued decline of minority languages?

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Identifying and Overcoming Barriers in Cross-border Commerce

Identifying and Overcoming Barriers in Cross-border Commerce

Cross-border Commerce remains challenging but the framework for identifying and overcoming the biggest barriers is accessible to retailers of any size.

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Localising Your Brand’s Social Media Presence for International Markets

Localising Your Brand’s Social Media Presence for International Markets

Social media can be an effective way to connect with an audience. But not all markets take the same approach to social media platforms.

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Why Japan Is Changing Its Language to Help Foreign Visitors

Why Japan Is Changing Its Language to Help Foreign Visitors

Japan has a reputation for being insular and unwelcoming to foreigners. But it's challenging this by making its language easier to understand to visitors.

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The Three Paths to Global Expansion

The Three Paths to Global Expansion

Many global expansion decisions are motivated by the hope that margins are less narrow elsewhere. We take a deep dive into how these decisions are executed.

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Solving Localisation Pains for Developers

Solving Localisation Pains for Developers

In this article, we will discuss some of the most common localisation pains faced by developers and how to solve them using solid localisation software.

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Why Your Business Gets Judged on Its Accent

Why Your Business Gets Judged on Its Accent

Brands that venture abroad may benefit from going through accent-softening processes that make them more palatable to new audiences.

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Has Your Business Gone International Unintentionally?

Has Your Business Gone International Unintentionally?

Sometimes your business might receive orders from countries you may not have targeted. But a little preparation could help manage international expectations

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5 Ways to Implement Multilingual Call Centre Support

5 Ways to Implement Multilingual Call Centre Support

A call centre capable of multilingual support is vital if you want to meet and exceed your customer's expectations when they interact with your brand.

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The Rise of Collaborative Robots

The Rise of Collaborative Robots

Robot technology certianly isn't a fad. In fact, we’re actually in a new era of collaborative robots – or cobot if you prefer.

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Could the New Google Shopping Page Change Your Business?

Could the New Google Shopping Page Change Your Business?

Thinking of investing your budget into Google Shopping ads? We take a look at how to get started and look at some new features to help your brand.

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How Decoupling the Delivery Process Could Help Improve Customer Satisfaction

How Decoupling the Delivery Process Could Help Improve Customer Satisfaction

When it comes to cross-boarder eCommerce, creatively decoupling the delivery process can be a valuable tool to improve customer satisfaction.

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Is Instagram the New Facebook For Ecommerce Advertising?

Is Instagram the New Facebook For Ecommerce Advertising?

A few years ago there was little argument that Facebook was the best bet for social advertising. Now, studies show Instagram ads garner better engaement.

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How Your Brand Can Find Success on Tmall

How Your Brand Can Find Success on Tmall

Alibaba’s latest iteration of Tmall will see greater personalisation for the user and an attempt to integrate the offline and online experiences.

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How to Identify and Target Europeans Who Speak “Foreign Languages” At Home

How to Identify and Target Europeans Who Speak “Foreign Languages” At Home

The majority of consumers in Europe can speak their official languages when required to. The rate at which they speak it when at home tends to vary widely.

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Entertain, Engage and Sell: The New Rules of Social Ecommerce

Entertain, Engage and Sell: The New Rules of Social Ecommerce

Social eCommerce is widely adopted by retailers across the market, but how can brands effectively engage consumers to influence their purchasing decisions?

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Brazil’s Cautiously Growing Ecommerce Market

Brazil’s Cautiously Growing Ecommerce Market

We take a deep dive into Brazil’s cautiously growing eCommerce market which is still widely untapped by international retailers.

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How to Plan an Effective International SEO Strategy

How to Plan an Effective International SEO Strategy

We put together a list of 6 key best practices for your international SEO strategy to help improve your website's search ranking in your chosen market.

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