Blog

The Language of Obscenity

The Language of Obscenity

Swear words make up around 0.7% of the words people use everyday, which is a lot when you consider it’s about the same amount people use for ‘we’ and ‘our’.

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How To Boost Creativity in the Workplace

How To Boost Creativity in the Workplace

Without creativity, businesses risk their products becoming undifferentiated commodities. So how do businesses encourage and nurture creativity?

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Selling Through International Online Marketplaces

Selling Through International Online Marketplaces

Online marketplaces can be a source for revenue for small businesses without their own websites or low marketing budgets but they’re not without their issues.

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The Growth of Legal Services in Emerging Markets

The Growth of Legal Services in Emerging Markets

Emerging markets are not only growing significantly but they’re becoming increasingly sophisticated, which is driving demand for legal services.

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How London Start-ups Are Leading the Fintech Revolution

How London Start-ups Are Leading the Fintech Revolution

There's been an explosion in the number of London-based start-ups offering alternative ways of handling deposits and offering loans and mortgages.

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The Economic Cost of a Lack of Language Skills

The Economic Cost of a Lack of Language Skills

It’s thought that sharing a common language can increase bilateral trade by between 75% and 170%.

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Localisation in the Film and TV Industries

Localisation in the Film and TV Industries

As is the case with most trades, the film industry is becoming increasingly globalised in the modern age.

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How Different Cultures Handle Time

How Different Cultures Handle Time

Your approach may reveal whether you come from a monochronic culture – one that sees time as a linear concept – or a polychronic culture – one that sees time as cyclical.

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Are Translators and Interpreters a Dying Breed?

Are Translators and Interpreters a Dying Breed?

Google translate has long been an object of ridicule among professional translators, but machine translation technology is undoubtedly improving.

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How Volkswagen Became the World’s Largest Car Manufacturer

How Volkswagen Became the World’s Largest Car Manufacturer

Volkswagen's success is a good example of a how an international focus and highly localised marketing strategy can deliver exceptional results for global businesses.

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The World’s Powerhouse Languages

The World’s Powerhouse Languages

More people are learning English as a foreign language than as a native one. It’s a powerhouse language whose attraction seems to outstrip other languages.

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The Connection Between Music and Language

The Connection Between Music and Language

Music’s role in our evolution was as a foundation to communication behaviours rather some by-product of it.

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Advice on Managing Remote Teams

Advice on Managing Remote Teams

How should teams that work remotely make the most of their situation?

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Insights into Global Programmatic Advertising

Insights into Global Programmatic Advertising

Buying ads through software and technology is more efficient than human-input methods, which involve negotiating with ad space suppliers and intermediaries.

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Localising Attribution Models For Global Customers

Localising Attribution Models For Global Customers

Understanding the unique conversion path in each of your markets is a key part of understanding your target audience, and hopefully maximising those conversions.

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The Huge Vocabulary of Drugs: Slang Terms for Illicit Substances

The Huge Vocabulary of Drugs: Slang Terms for Illicit Substances

Recreational drugs are known under a plethora of slang terms that parents and police officers often scramble to keep on top of.

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The Best Language Infographics & Interactive Tools on the Web

The Best Language Infographics & Interactive Tools on the Web

We’ve come across so many informative infographics and handy interactive tools on the web recently that we felt it was time to share and celebrate them.

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What’s the Best Way to Learn a New Language?

What’s the Best Way to Learn a New Language?

Some people feel strongly that the classroom, or private study, isn’t sufficient to really get to grips with learning a new language.

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At What Point Do You Become Fluent in a Language?

At What Point Do You Become Fluent in a Language?

What does fluency really mean and at what point of language learning can you truly say that you become fluent?

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How Shanghai Disneyland Fits Disney’s Global Strategy

How Shanghai Disneyland Fits Disney’s Global Strategy

Chinese consumers, or more specifically their newfound disposable spending power, are a serious target for the film and entertainment industry now scrambling to meet their desires.

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