Blog

Although technology has been blamed for language loss, language activists and linguists have embraced technology to help preserve endangered languages.

If you’re working in local market languages, Google Trends can help you understand the vocabulary local audiences use to search for products or services.

Responsive retail allows retailers to connect data to their products in ways never seen before in order to better serve their customers.

Consumer intent is one of the most powerful tools you have for understanding your customers. So how do you identify intent and then engage with it?

Consumers know that they want. If the experience your site is offering doesn’t meet their expectations, they’re inclined to never return to your store.

What size are you? It may seem like a really silly question to answer. But sizing answers tend to be either abstract or unhelpfully specific.

Although it was published two decades ago, Cluetrain Manifesto argues it was always conversations rather than transactions that defined early businesses.

Consent and security are under increasing scrutiny as consumers in the US and the UK continue to express concerns about privacy and how their data is used.

Technology-enabled group buying is helping millions of consumers to access discounts from manufacturers by forming teams agreeing to buy certain amounts.

It’s a tricky time to be in consumer goods. Consumers are changing and companies are finding themselves wondering how best to adapt to a new world.

Around 30% of site visits depend on site search. As a result, it’s important to ensure your eCommerce site search meets consumers needs and expectations.

Just when we thought there was nothing left on the table in China’s crowded digital commerce space, Pinduoduo has swept in and found a whole new audience.

Pricing right in new markerts can be a huge challenge. Price too low and you’re leaving money on the table; too high and you’re missing out on sales.

Although we’re spending huge amounts of our time on social platforms the greatest mystery in digital is why social commerce hasn’t quite become mainstream.

Around a third of Chinese consumers have brought goods online from abroad. This online bonanza is known as the haitao economy.

Smart contracts employ blockchain to create a decentralised ledger recording all contractual transactions in a secure way.

TranslateMedia is pleased to announce that it has been selected as the exclusive partner for the provision of translation and interpreting services to Hextransforma Healthcare Limited.

The British Council estimates that English is spoken at a useful level by around 1.75 billion people - that’s almost a quarter of the world’s population.

India is seen as one of the last great frontiers of luxury purchasing. But there are many reasons why the luxury sector is underdeveloped in the region.

Aggregator shopping can help tackle the feeling of being overwhelmed by the huge range of retail options online, and help consumers make a choice.