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The perils of market research: managing translations across cultural boundaries

The perils of market research: managing translations across cultural boundaries

Are you making errors in the way you go about getting your market research translations done? Find out more about costly mistakes others have made, and how to avoid them.

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Olympics and the Blurring of National Identity

Olympics and the Blurring of National Identity

The Olympics veers away from being a tribal competition of flag waving, towards becoming a unique celebration of all of humanity.

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Multicultural Rock’n’Roll: AC/DC’s Music Around the World

Multicultural Rock’n’Roll: AC/DC’s Music Around the World

For 4 decades, AC/DC have been able to fill stadiums around the world and sold more than 200 million albums.

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Saving Time and Money with the Latest Translation Technologies

Saving Time and Money with the Latest Translation Technologies

István Lengyel is COO at Kilgray Translation Technologies, who develop the translation memory tool, memoQ. Interview by Matt Train.

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Interview with an Apple translator

Interview with an Apple translator

Interview with an Apple translator. Sorry this article has been removed.

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5 Tactics for Marketing Yourself as a Freelance Translator

5 Tactics for Marketing Yourself as a Freelance Translator

TranslateMedia provides top tips for better showcasing your skills as a freelance translator.

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5 Top Tips to become a Happier Freelance Translator

5 Top Tips to become a Happier Freelance Translator

5 Top Tips to become a Happier Freelance Translator: Working as a freelance translator may appear to be very enticing for an outside ...

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Cultural communications in Top Gear India Special criticised for “Lacking Sensitivity”

Cultural communications in Top Gear India Special criticised for “Lacking Sensitivity”

Cultural communications failure: Top Gear India Special criticised for “Lacking Sensitivity”.

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The Critical Importance of a Translator’s Continuous Education in the Digital Age

The Critical Importance of a Translator’s Continuous Education in the Digital Age

Continuously learning and improving is the only way to remain relevant and accurate in the ever evolving language translation industry. This is the salient point made by ...

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How do Different Cultures Celebrate Christmas?

How do Different Cultures Celebrate Christmas?

With Christmas fast approaching, many of us will be spending the upcoming weekends frantically negotiating crowded shopping centers in an attempt to purchase Christmas presents.

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Luis Suarez: The Racial Controversy a Misinterpretation?

Luis Suarez: The Racial Controversy a Misinterpretation?

When Manchester United visited Anfield on October 15th for their eagerly awaited Premier League clash with Liverpool, many expected a tense and thrilling affair. Althoug...

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5 Marketing Translation Mistakes

5 Marketing Translation Mistakes

Global business is tough to manage. One part that needs careful consideration is the localisation of marketing, promotional, and brand-related content. Marketing translation mistakes can result in your product or service no being well received in new markets.

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TranslateMedia moves office… Again

TranslateMedia moves office… Again

To cater for our ever increasing members of staff, TranslateMedia has just relocated to a swanky, third-floor office. Although we are still situated in the same building,...

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Localization Manager: Role, Experience, and Skills

Localization Manager: Role, Experience, and Skills

As the Internet is making global markets more accessible for growing firms, the need for skilled localization managers is becoming increasingly paramount. With direct tr...

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5 Top Tips for Language Learning

5 Top Tips for Language Learning

With the increasing importance of global markets, and growing influence of economic powerhouses, there has never been a greater motivation to invest the time into learning a foreign tongue.

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LinkedIn Launches in Japan

LinkedIn Launches in Japan

LinkedIn has recently announced the launching of a Japanese language version of its professional social networking website.

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Translator Responsibility

Translator Responsibility

Can a simple mistranslation create an enduring legacy? Despite ones religious inclinations, it is clear that Christianity has become a solid social construct across the ...

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Why is Online Reputation Management Important?

Why is Online Reputation Management Important?

Online reputation management is becoming a key PR tool for many companies or high profile individuals

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The Local Food Shift

The Local Food Shift

The question of local food has become increasingly important to consumers. Public service officials and political candidates have been forced to find new means to respons...

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Localisation and Creativity: How to improve your Transcreation skills.

Localisation and Creativity: How to improve your Transcreation skills.

Creative translation, or transcreation, is the art of adapting and recreating original content in order to appeal to your target audience.

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