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9 Ways Transcreation Can Improve Your SEO

9 Ways Transcreation Can Improve Your SEO

If you are serious about expanding into international markets, transcreation of your website and marketing communications is critical for your success.

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Language Purists Look Away Now: How the Internet Transmits Language Change

Language Purists Look Away Now: How the Internet Transmits Language Change

It’s inevitable that any language changes over time. New words are created, old ones fall into disuse, and the meanings of words shift.

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Turbulent Times in the International Art Market

Turbulent Times in the International Art Market

Art may be a turbulent and unregulated vehicle for investment but Asia’s high savings rates mean there’s a global lack of places to park that money.

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Removing Language Barriers with Your Customers

Removing Language Barriers with Your Customers

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TranslateMedia Releases Localization Extension for Magento

TranslateMedia Releases Localization Extension for Magento

Setting up, managing and maintaining a global eCommerce store in Magento just got a lot easier with TranslateMedia's localization management extension.

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What Millennials and Centennials Can Teach Fashion Brands

What Millennials and Centennials Can Teach Fashion Brands

The generation known as Millennials are now highly influential, representing a high purchasing power worldwide.

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Getting ‘Micro-Moments’ Right

Getting ‘Micro-Moments’ Right

Micro moments happen billions of times every day and they could be the key to the success of your brand’s optimization strategy.

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How Trump’s Use of Language Is Key to His Success

How Trump’s Use of Language Is Key to His Success

Amongst the candidates, Trump’s speeches used the lowest average number of words per sentence, syllables per word and number of characters per word.

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Content Marketing for the Legal Services Industry

Content Marketing for the Legal Services Industry

Global law firms are increasingly using content marketing – particularly blogging – to demonstrate their expertise and raise their organizational profiles.

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The Uberization of Legal Services – Can It Work?

The Uberization of Legal Services – Can It Work?

A UK company is seeking to use a similar crowdsourced technique to disrupt the legal industry by offering round-the-clock legal services.

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A Look at India’s Amazing Linguistic Diversity

A Look at India’s Amazing Linguistic Diversity

India may be a big country but it still packs in an astonishing array of languages. Over 1600 languages are thought to be spoken in the subcontinent

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Fashion’s Counterfeiting Problem

Fashion’s Counterfeiting Problem

For criminals, counterfeiting is arguably a more attractive prospect than narcotics. It’s more profitable, and there’s less risk of being caught.

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Social Collaboration: An Emerging Trend in eCommerce

Social Collaboration: An Emerging Trend in eCommerce

It’s looking likely that online shopping is going to become more collaborative in the West as well as the East.

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Why Japan FinTech Innovation Lags Behind the Rest of the World

Why Japan FinTech Innovation Lags Behind the Rest of the World

Japan is a conservative market, where both corporations and consumers are highly risk averse - and it's making Japan's FinTech Innovation lag behind

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Crowdsourcing Translation Projects: Can It Ever Be Effective?

Crowdsourcing Translation Projects: Can It Ever Be Effective?

A number of high profile companies have chosen a crowdsourced approach to translating their content. But is crowdsourcing a good choice for global brands?

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Can You Copyright a Language?

Can You Copyright a Language?

A strange legal case has recently raised a curious issue – is it possible to copyright a language?

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How to Write an Effective Translation Brief

How to Write an Effective Translation Brief

A well-written translation brief makes all the difference to the success of a translation project.

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Cognitive Biases That Influence Decision Making

Cognitive Biases That Influence Decision Making

This article takes a look at the cognitive bias that can influence the decision making process in various cultures around the world.

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How Closed Societies Develop Anti-Languages

How Closed Societies Develop Anti-Languages

Language is often used to bring small communities together and show common understanding – in the same way as teenage slang – to the exclusion of others.

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10 Steps to Taking Your Startup Global

10 Steps to Taking Your Startup Global

When a business experiences huge levels of growth in one market, the next logical step is to eye up opportunities in other markets.

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