Demandware Localization in Just a Few Clicks

Demandware Localization in Just a Few Clicks

The Language Cartridge allows businesses to increase efficiency and reduce costs while delivering high-quality, localized content to consumers in global markets.

Managing an international website is a huge technical and operational challenge. Brands that develop and maintain their ecommerce platforms internally are often faced with escalating staff and technology costs. This is why retailers are increasingly using Demandware to manage their international digital commerce operations.

The Demandware platform provides all the tools required to manage a successful online business from local languages, merchandising, pricing, currency, fulfilment and payment methods to customer segmentation and geo-targeting. Now, you can even integrate professional translations into the Demandware platform with The Language Cartridge by TranslateMedia.

The Language Cartridge enables users to select products and other digital assets and deliver them for translation directly from within the Demandware Business Manager. This allows businesses to increase efficiency and reduce costs while delivering high-quality, localized content to consumers in various markets across the globe.

Reduce complexity

  • Translate a single product or your entire Demandware store into multiple languages
  • Manage different brands and markets simultaneously
  • Automate your content selection and translation management

Easy to use

  • Fully documented API and user manuals
  • Initiate translations at the click of a button
  • Integrate translations into your existing workflow


  • Secure platform with the latest SSL encryption
  • Quick access to a powerful quotation tool and project management system

Cost effective

  • No upfront costs for infrastructure, development or maintenance
  • Significant cost savings from our advanced Translation Memory technology

How it works

The diagram below shows how Demandware and STREAM, TranslateMedia’s proprietary translation management platform, interact in more detail.

The Language Cartridge is available to download now on the Demandware LINK Marketplace.

Contact us to talk about your Demandware translation integration by using the form below or download the brochure.


The Language Cartridge is built on TranslateMedia’s proprietary translation management platform STREAM. You can see how STREAM works and gain an overview of the benefits that STREAM can provide by watching the video below.

About TranslateMedia

TranslateMedia provides agencies and brands with language services and international marketing consultancy, allowing companies to expand into new markets globally. With a range of services from website and document translation to international SEO and multi-lingual social media marketing, TranslateMedia can work with your team to develop international marketing campaigns that deliver results in your chosen market.

Written by Yusuf Bhana
Yusuf Bhana
Yusuf is Head of Digital at TranslateMedia. He has an interest in how technology can help businesses achieve their marketing objectives. He's been working in digital marketing and web development since 2001 across a wide range of industries and clients.

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