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China and India have fast-growing appetites for healthcare at a price that’s affordable. By taking innovative approaches and letting new entrants, and smaller providers try new approaches, these markets could be the breeding ground for new ideas that the rest of the world could eventually implement.

One of the hardest elements of influencer marketing is finding the right influencers. The perfect influencer is not only credible to their specific audience, but they also have a big enough audience to achieve the reach you want.

Deep learning is a particular type of artificial intelligence based on the principle that computers can teach themselves how to improve. This approach enables the technology to build complex concepts out of simpler ones.

Healthcare is one of the biggest operating costs for Fortune 500 companies. Amazon and two other US corporate giants, Berkshire Hathaway and JPMorgan Chase, announced that they are creating an independent company to provide affordable healthcare for their employees.

Artificial intelligence could be part of the solution to improve access to care, improve outcomes and make better use of physician time in the healthcare industry.

In China, male consumers born in the 1990s, are the driving force behind the countries male beauty market and are considered just as important as there female counterparts. In fact, maintaining high levels of self-hygiene and improving one's attractiveness are considered a major focus for young men in China today.

Thanks to the huge popularity of CMS platforms Drupal and Wordpress, many development projects are approached by making the design an integral part of the CMS build. A decoupled approach (Headless Development) instead separates the CMS from the design.

With the rise of Fake news, clickbait headlines and dating websites that sell their users to other dating websites, you need to do everything you can to communicate your trustworthiness at every touchpoint, reinforcing the customer’s trust in you at every step.

It’s thought up to 30% of all medicines sold globally could be counterfeit, with the problem affecting emerging markets in particular. Blockchain technology is increasingly being seen as a serious weapon in the arsenal against pharmaceutical fraud.

Gaming is hugely popular in China, where gamers continue to defy the stereotype that theirs is a solitary hobby. The phenomenon of watching eSports is fueling a new demand for venues that enable fans to follow these digital spectator sports in a social environment.

From high-end to fast-fashion, many brands are producing massive ear jewelry to target a new audience of customers. It’s a trend borne in part out of selfie culture, vlogging and the focus on the face that happens when social media is a key medium of interaction.

It’s now thought that over a third of Fortune 500 companies have blogs; the average blog length is around a thousand words and takes over three hours to write. Do we really need this heavy volume of content?

A shortage of medical interpreters in many parts of the world and the difficulty of getting them where they are needed at the right time means that patients’ language needs are often inadequately met.

Progressive Web Apps enable an app shell and configuration file to be downloaded to your phone, providing a great user experience even with poor connectivity.

Law firms can use their content strategy to establish themselves as a subject matter expert, the local leader for that particular type of case and can introduce their practice to a whole new audience.

In societies that are multilingual, the relative status of a language really impacts on how it thrives over the long term.

A patient’s cultural background hugely informs their approach to their health and influences how they consume healthcare services.

Despite high consumer confidence and a relatively healthy economy, US retailers are going bankrupt and closing stores at a rate not seen since before the last recession. What does this mean for the retail industry in 2018?

Amazon could be the next technology giant to take a bigger slice of the digital ad market as overall digital ad spend continues to increase.

For Chinese consumers, WeChat has become something of an essential service. This means your brand really needs an effective strategy for the platform if you’re to succeed in China.