10 Aug 2016

Easy Website Localization with Drupal & TranslateMedia

TranslateMedia has just released a module to integrate Drupal with its state-of-the-art translation workflow management system, STREAM. The module works in conjunction with the Translation Management Tool for Drupal – a popular website localization module which simplifies the translation process […]

Read More
22 Mar 2016

Using Google Analytics to Identify Global Opportunities

Google Analytics is a powerful freemium tool to analyse and report on your website traffic and a hugely valuable source of data for businesses thinking of expanding their operations into new markets. Google Analytics is the most popular web analytics tool. According to […]

Read More
01 Mar 2016

Selective Localization: Knowing When and What to Localize

Localization differs from translation in that localization takes into account the idiosyncrasies of the culture within each market – adapting the product, service and message to suit local audiences. As more brands understand the importance of localization, “think global; act […]

Read More
07 Jan 2016

Web Accessibility Approaches to Boost Your Bottom Line

In their blog post dispensing web accessibility myths, Nomensa UX design experts estimate that 10% of the world’s population has a disability affecting their internet use. This corresponds to a potential worldwide population of accessibility-compromised web users of somewhere in […]

Read More
15 Dec 2015

Tips for Designing Websites for Asian Markets

If you are building or adapting a website for Asian audiences, there are a few practical considerations you need to take into account. There are technical challenges posed by the need to cater for the character sets featured in Asian […]

Read More
03 Dec 2015

TranslateMedia Becomes a Demandware Premier Partner

Pre-built integration with TranslateMedia makes it faster and easier for Demandware clients to deploy their localization projects. TranslateMedia, already an established LINK Technology partner for 18 months, announced today that it has become a Demandware Premier Partner, joining a best-of-breed […]

Read More
23 Nov 2015

The Future of Online Marketplaces

Businesses looking to venture into new markets often find that the easiest and quickest way to do so is to join an existing online marketplace. Borrowing the credibility of a known marketplace is a good way to introduce your brand […]

Read More
03 Nov 2015

Location Profiling: The Future of Audience Data?

Marketers are increasingly gaining visibility of consumer behaviour, not only online but also in the offline world. Location profiling data is the key to this new level of visibility of consumer behaviour, and it’s offering useful insights into how online […]

Read More
02 Nov 2015

Best Practice for Country & Language Selectors on International Websites

There are many ways in which you can display the languages that your website is available in and the countries the content is intended for. But which way is best? Some sites present their language and country selectors as a […]

Read More
21 Oct 2015

Website Design in Asia vs. The West

Western web designers often snigger at cluttered Asian websites. To a US or European audience, Asian web design seems hugely crowded with images, text, distracting gif and Flash animations and a overwhelming mass of icons. Why has this style of web […]

Read More

Sign up to our newsletter

Get our blog articles straight to your inbox.