France Social Media

France has the fourth largest number of internet users of any country in Europe (52.2 million), and ranks tenth for the number of internet users globally. Internet penetration was 79.6% in June 2012, whereas Germany had 83%, and Iceland had 97% penetration. According to Intel, 39% of French adults are more comfortable sharing online than in person.

According to comScore, French Internet users spent an average of 27.7 hours online during the month of June 2012 (way behind the UK at 37.3 hours, but ahead of the European average at 25.9). comScore’s analysis also revealed that France had the third highest number of unique visitors during that month (43,214,000), just behind Russia and Germany.

Social Networks

  • The average time spent per French visitor on social networks is 247.4 minutes a month
  • Facebook is the most popular social network in France
  • France has the third highest number of Facebook users in Europe
  • France generally has low levels of involvement with social media
  • Skyrock is the second most popular social network site in the country
  • 95% of French companies don’t use social networks

Top 10 social network sites among internet users in France, ranked by unique visitors, December 2012:

1. Facebook: 34.3 million
2. Skyrock: 8.6 million
3. Twitter: 5.6 million
4. LinkedIn: 4.4 million
5. Viadeo: 3.7 million
6. Trombi: 3.6 million
7. Tumblr: 2.6 million
8. Copains d’Avant: 2/6 million
9. Badoo: 2.5 million
10. Nomao: 2.0 million

Click the tab below to read more about France’s Social Media.

France Social Media in Depth

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